First of all, this is no trick. In this post I’m really going to give you a method, which you can use to double your earnings as a freelance writer. However, this won’t happen overnight. I’m no snake oil salesman here.
Actually, the method I want to share with you isn’t anything groundbreaking. It’s just an example of thinking outside the box and doing things a little differently.
However, first of all, you have to agree that the issue of setting your rates and earning good dollar as a freelance writer is lively for everyone in this line of career. There’s virtually not a one freelance writer who wouldn’t want to make more money.
The only problem (and the biggest problem at the same time) is that there are only 24 hours in a day, so you can only do so much writing.
That’s why the only sensible way to earn more is to raise your rates, and make more money per article, rather than writing more articles and staying at the same rates.
At this point, I might sound obvious. But raising your rates is much easier said than done. If you don’t believe me just try to reach out to one of your current clients and tell them that from now on you want more money for the same amount of work. Good luck staying on their payroll and still getting paid to write!
The only real possibility of raising your rates is with new clients. And the most important element of this whole method is setting a habit of constantly searching for new opportunities. In other words, the habit of job hunting.
I know that some of you already have their whole month booked with different freelance projects and you think that there’s no room for anything else, but this is exactly the kind of thinking that keeps you static for a longer period of time, making the same amount of money over and over again.
If you’re on a job hunt at all times, inevitably, sooner or later you will find a new client willing to pay you based on your new rates. And when that happens you can simply contact your lowest paying client and let them know that from the next month you’re no longer going to be available.
So here’s a complete set of steps to multiplying your freelancing income by two.
1. Search for work actively
I already mentioned this before in this post, but I want to keep everything in one place so let me say this again briefly: Being on the lookout for new projects is the only way you can double your freelancing income!
Use every standard channel for this: job boards, message boards, freelancing forums, your own network of contacts, and so on. Simply be out there, be hungry.
2. Don’t rely on them contacting you
In most cases you can get a lot better results if you make the first contact and let people know that you’re available.
With time, you will become recognizable and get contacted with various opportunities, but you shouldn’t stop searching for those opportunities yourself anyway.
There are simply two kinds of companies: ones that are willing to go out there and contact prospective freelancers individually, and ones that prefer publishing a simple press release / job listing. Either one can be equally profitable for you.
3. Ask for bigger rates
And don’t be afraid that they will reject you. I mean, you’re already booked for the month, so the fact that someone rejects you doesn’t change anything.
Actually, that’s the whole point. By listing bigger rates you’re sifting through all the low-paying companies. When someone finally takes you up on your offer it will be well worth it.
4. Devote 20 minutes a day
The whole secret is to be on a job hunt every day. And you don’t even need much time for this. Spending just 20 minutes every day is more than enough to have your finger on the pulse and be up-to-date with what’s going on in the industry.
Browse through the popular job boards, check your email, take a glance at the popular freelancing blogs, and you’re done for the day.
5. Create a killer “hire me” page
Now it’s time to tweak your blog a little. Create a new page and call it “hire me,” just to make it clear to the visitor.
On the page, include things like:
- your area of expertise,
- the reason why someone would want to hire you,
- references from other clients,
- examples of your previous work,
- the results your work has generated in terms of popularity (number of comments, tweets, shares),
- your top articles,
- your availability.
The last item on the above list – availability – is a kind of marketing trick called scarcity. For instance, if you only have place for one more new client then you’re a much more attractive freelancer than someone who can take up any number of clients.
6. Update your LinkedIn
LinkedIn really is a great social network, and it’s perfect for finding new clients, but it’s your job to craft an attractive profile that will lure those clients.
Essentially, make sure to include everything you’ve included in the “hire me” page on your blog. You shouldn’t make it an exact copy, but all the essential info should be there.
I’m positive that implementing the above will allow you to double your freelancing income sooner than you think. You can always try it out just for the sake of it. It’s not like you can lose anything. Besides, without testing new things, you won’t truly learn how to get to the next level.
What’s your take on this? What are you doing to improve your freelance writing earnings?
About the author: Karol K. is a freelance blogger and writer. Currently, he’s all about providing blogging advice to real estate business owners, and getting the word out about Fort Worth real estate.