When you are building a WordPress Website from scratch, or any website for that matter, you should definitely include Google Analytics code for keeping track of your statistics. Google Analytics will allow you to track everything you need to know about your website. It is an absolute must for any website or blog.
Now you are probably thinking that finding the Google Analytics code on the Google Analytics website would be very easy, but it is not. The website is very details and if you do not get to Google Analytics code as soon as you sign up then it is quite difficult to find the code after that. There is a tiny little link that you have to look for and the best way to me to explain it is to show you a video on where it is.
When I find the Google Analytics code, where do why paste it?
The Google analytics code for your website is HTML code. If you are using a WordPress website then your theme that you are using could possibly have an area to paste the Analytics code. For example I use the Thesis WordPress theme which gives me a spot to paste the code in without having to go into the actual editor to do so.
Another way to paste the code into a WordPress website is to create a text widget in your WordPress sidebar. The video below will show you how to do this. This will allow your Google analytics code to appear on every page of your website which is really important. Don’t worry about the code showing up on your website, because it will be invisible.
Where is the Google Analytics code for my website – video tutorial
Google Analytics will even tell you stats about the highest paying AdSense keywords, helping you optimize them for the best results. As you know I make money from Google Adsense so this is an important aspect for me. You can also check your website’s bounce rate on Google Analytics.
Please share why you think the Google analytics code is important for your website?