I love blogging! There are so many different blogs available on the web today and so many awesome writers that it is so easy to spend hours and hours reading through blog posts online. As well as owning my own (mildly successful) blog, I also write numerous blog posts on a weekly basis for some really successful blog owners. The really successful blog owners are successful for a reason. They have taken the time and effort to implement Search engine optimization techniques into their site and also make their blogs visually appealing for readers, enabling them to now make a living from blogging!
Once you get the hang of it, there is no reason why you cannot also quit your day job and work from home as a full time blogger. Creating a profitable blog is easy if you know how!
Traffic is Everything!
In order to be able to make money from websites you will need traffic. Whether you plan to make money through an affiliate marketing scheme, Google Adsense or some other form of monetary advertising, you will not make a penny unless you have a regular flow of readers. In order to get traffic you will need to implement an SEO campaign.
SEO stands for search engine optimization. It is basically a set of guidelines which when followed correctly will increase your website’s page rank in the search engines. By following these guidelines and ensuring you do them on a regular basis your search engine page rank and traffic will increase. And, ultimately, the more targeted traffic you can get to visit your blog, the more profits you can expect.
You may have heard the phrase ‘content is king’ before and it is not said without reason. Engaging, unique content is vital if you want to have a profitable blog. Many of the successful bloggers in the world today will take the time to either write high quality blog posts themselves or pay someone else to write high quality posts for them. These posts will be over a certain length and optimized with specific keywords (another SEO technique), making them not only search engine friendly but user friendly too.
Duplicate content is a seriously bad idea and will not impress your readers or the search engines. Not only are Google now delisting sites that are full of copied content but your articles will also not stand out from the crowd. Why would a reader want to visit your site when they can read the content on the site you poached it from? SEO and blogging takes time and effort, but if you ask the full time bloggers whether the initial time and effort is worth it, I can guarantee that most will say that it is! If a technique seems too simple, it probably is!
Gain Your Readers Trust
Trust is a huge thing in the online world and if your readers don’t trust you, they won’t want to buy anything from you. In order to be a successful blogger you need to create a level of trust and the best way of doing this is with good content. The more engaged a reader is in what you have to say, the more likely they are to click on your affiliate links or browse your site more, both of which can increase your profits.
These are some of the fundamental steps to take on your path to blogging success. Remember though that without traffic, you will never create a profitable blog. An SEO campaign is the best way to increase your traffic levels and if you are struggling to do this yourself, an SEO reseller like Zeno SEO may be the ideal solution!